A haggis maker’s guide to writing well

We’re fast approach Burns Night (with something extra special in store for you here) which means that thoughts of haggis are in the air.

Now I know that haggis isn’t everyone’s cup of tea (and as a vegetarian that’s me too, though the veggie version is pretty tasty).

And I know that we still can’t export the real thing to the US (sorry Robert!).

But the haggis is an iconic Scottish dish, a product that’s lasted through the centuries, and has, of course, inspired a poem by the national bard.

This week’s podcast is a Burns Night special, looking at the 5 writing lessons that we can learn from the makers of haggis.

A haggis makers’s guide to writing well (3 minutes 2 seconds) explores what we can learn from a product that’s:

All wrapped up: haggis is famous for what it’s wrapped up in. That’s what makes it the product it is. Getting clear on the container, the frame for our writing can help us too – to get clear on our point, to put the right amount in (but not to over-stuff it)

Bursting out: when the knife goes into the haggis the insides burst out. This is a great way to make an instant impact! What happens when your readers open up your work – do your words burst out and grab their attention?

Made of plain ingredients: okay, we might prefer not to know precisely what goes into the haggis, but it’s plain honest ingredients (and that’s what inspired the poem). The same applies to writing – use plain, simple words, the stuff of everyday life – and don’t forget to add the heart!

Spiced up: it wouldn’t be haggis without the pepper and spice. Writing can become boring if it’s too bland – we can spice it up with the right choice of words, cutting out the waffle, using patterns and rhythm for effect

Made to a secret recipe: each haggis maker has their own unique blend. The same is true with our writing – no two styles are the same. We’re all writing from a different place – experience, values, perspectives, purpose – which means we all have our own secret recipe for writing well

If you’re a connoisseur of haggis – what else would you add to this list?