A 60 Second Guide to Engaging Your Readers
Some things to think about to improve readability and make it easier for your readers to connect and engage with your writing.
Permission To Change Direction On Your Blog
How to manage a shift in focus or direction on your blog, and how to go about broaching certain topics.
10 Reasons Not To Blog In Your Readers’ Language
Things to think about when you’re deciding whether to use American or British English on your blog.
20 Ways to Disrespect My InBox
I’ve been gathering tips and suggestions on e-mail etiquette for a while now, and looking for the opportunity to share them. ‘Respect’ seemed like the right framework, so with no pretences at originality, here’s are some classic ways to disrespect…