1. Get clear on your idea.
One idea, theme or concept.
Keep it simple.
I mean: really simple.
2. Write your first draft, using the plainest language you can bring yourself to use.
3. Look around for e-books you’ve enjoyed, or, more to the point, passed on.
What did you like about them?
What kind of format were they in? (This is my favourite example of a first-rate e-book: Seinfeld on Marketing Still trying to get that quality of design…)
4. Check out internet resources on ‘how to’ complete your task.
This squidoo guide from Seth Godin is how I got going.
5. Turn it on its side: you want to produce your e-book in landscape, not portrait (don’t know why, but it works)
6. Use a really big font.
7. Create and edit in Word (here’s the template I use – you’re welcome to borrow and adapt ebooktemplate)
8. Start writing in the format you’re going to use. That way you’ll see how many words fit on the page, and you won’t be tempted to write too much.
9. Use graphics that are on a white background. I use istockphoto for mine.
10. Decide if you’re copyrighting or using a creative commons license
11. Convert to pdf format.
I use an acrobat product. I think there is some free software you can use but you might not be able to do everything you want with it (like have clickable links back to your site)
12. Get it out there!
Put it up on your blog, then ask your readers to spread the word and pass it on.
Flex your social media muscles, or ask for help from friends or readers who are well connected. The more people that read it the more your ideas will spread.
If you’ve already published e-books what else would you add, take away or change from this list? If you’re looking to publish your first e-book what else would it be useful to know?